With smart PBX control, you can not only automate advanced call management rules, but also connect the PBX to your external systems such as CRM, ERP or customer service systems. This allows you to use data from your systems to route calls based on customer status, membership or other business-critical variables. It ensures that the right call always reaches the right person or department at the right time, while making your workflow smoother and more efficient. Automation improves the customer experience by tailoring call flows without having to manually monitor each interaction. This makes your switchboard even more flexible and adaptable to your business needs.